Coles is one of the two major supermarkets in Australia.

They recruit celebrity chefs like Heston-norovirus Blumenthal and Curtis-aren’t-I-handsome Stone, while Woolworth’s goes for Jamie-watch-all-the-food-safety-mistakes-I-make Oliver.

The new sales go on sale on Wednesday, just like it was 1978.

The Coles electronic flyer has this: No hormones, no thermometers, total BS.

Although Amy did find this at a local Coles, MasterChef branded food-porn crap thermometers reduced to clear.