Celebrity chef-type Jamie Oliver – who was a stand-out in our 2004 paper, Spot the Mistake about celebrity chefs and food safety mistakes — may be trying to rid Los Angeles of chocolate milk, but health inspectors want him to pay more attention to crap in his U.K. restaurants.

The Mail Online reports Oliver has been criticized by health inspectors after a string of customers and staff suffered food poisoning at two of his Italian restaurants.

The TV chef came under fire when inspectors uncovered a catalogue of food safety failings at his chain of Jamie’s Italian eateries.

Two customers at the Reading branch were struck down with the potentially-fatal norovirus after eating dodgy shellfish.

Staff and customers were also struck down with suspected food poisoning at his restaurant in Cambridge.

The chef – named 967th in the Sunday Times Rich List with a personal fortune of £65 million – proudly boasts he is ‘passionate’ about good food ‘no matter what’.

But inspectors threatened legal action when they discovered undercooked burgers were being served to customers at the Leeds restaurant.

Staff at his Guildford restaurant were also criticised for exposing customers to the harmful E. coli bacteria.

The failures were uncovered after inspectors carried out unannounced spot-checks at 11 restaurants between November 2009 and November last year.

Oliver’s Ministry of Food website offers a range of tips for a ‘clean and safe’ kitchen.

But at Jamie’s Italian in Cardiff, which serves up to 1,000 people every day, a health inspector warned that careless preparation of uncooked chicken was ‘significantly increasing the risk of cross-contamination’.

Peter Berry, PR Manager at Jamie Oliver Limited, said that many of the issues were from over a year ago, adding, “These points are all relatively minor and have not seriously affected the generally excellent EHO ratings which all of the restaurants in the Jamie’s Italian collection are proud to display. Jamie’s Italian also employs two full-time in-house food safety specialists to ensure the highest standards.”

Thermometers would be a useful kitchen addition. Oliver doesn’t talk about thermometers on TV.