Don Schaffner, guest barfblogger: Looking for ugly in the food industry

One of my favorite books of all time is "Out of Control" by Kevin Kelley.  It’s a non-fiction book that deals with understanding complex  systems.  Kelley is a bit of a polymath.  He was a hippie, who edited the hippie bible, the whole earth catalog.  He was there at the beginning of the internet with the creation of the Whole Earth ‘Lectric Linkup.  I’ve starting reading his blog recently, and he  always has something interesting to say… like how to build foam robots.

Anyway, he recently blogged about "Looking For Ugly" where he writes "Preventing errors within extremely complicated technological systems is often elusive. The more complex the system, the more complex the pattern of error".  He’s writing generally, but I immediately thought about the food system.

Kelley goes on to write specifically about the airline industry, saying "The safety of aircraft is so essential it is regulated in hopes that regulation can decrease errors. Error prevention enforced by  legal penalties presents a problem, though: severe penalties discourages disclosure of problems early
enough to be remedied.  To counter that human tendency, the US FAA has generally allowed airlines to admit errors they find without punishing them."

Hmmm.  "severe penalties discourages disclosure of problems early enough to be remedied".  Sounds to me like he’s talking about a "zero tolerance" vs. regulatory limit for Listeria.

Of course the counter argument (for the airline industry) also maps well to the food industry, as Kelley writes "The general agreement in the industry is that a policy of unpunished infractions encourages quicker repairs and reduces the chances of major failures. Of course not punishing companies for
safety violations rubs some people the wrong way."

Yup.  He’s nailed it.  This idea dovetails nicely with Doug’s call to "make all data of Listeria testing in plants public so others in the industry can improve and consumer confidence can be enhanced with data not just words."