After an 18-hour drive to Guelph with Amy and a Russian borzoi , I discovered the potential risks of soft-serve ice cream and the Baskin Robbin’s pregnancy promo has become an Internet sensation.

Celebrity blog TMZ.com reported that several sources in the know — including one pregnant OB/GYN — tell TMZ that there are "definite" health risks associated with soft-serve ice cream for expectant moms because of Listeria bacteria. Softie machines can be studded with bacteria that can cause all kinds of issues for newborns — in fact, Down Under, it’s pretty much forbidden for preggo women.

Baskin Robbin’s told TMZ in a statement,

"Our Soft Serve products are continuously monitored by our suppliers, and our pasteurization process is state inspected and certified on a regular basis. The only way Listeria, which has been found in a variety of raw foods, can be found in soft serve would be through improper pasteurization."

Not quite sure about that one. But we’ll do some more digging.

Healthinspections.com also picked up on the story, and said they had discovered dirty-machine problems in reviewing health inspection reports for soft serve ice cream shops in past years.